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Unpacking Azure Growth: Quarterly Cloud Tracker
“We are off to a strong start to the fiscal year driven by the continued strength of Microsoft Cloud, which surpassed $31.8Bn in...


Mastering Microsoft Co-Sell & Cloud Marketplace
The secret to effective 🎯 co-selling with cloud hyperscalers like Microsoft lies in an in-depth understanding of what motivates the...


Unlock Your Superpowers with Hyperscalers
In the complex partnership landscape, 🏆 hyperscalers stand in a league of their own. Brian Stavis, from Amazon Web Services (AWS)...


Navigating Cloud Growth & Consumption
Cloud hyperscalers show high growth and margins, but sustaining them requires new acquisition strategies. In this race, 💡 marketplaces...


Marketplaces Amplified by Cloud Expansion
With 84% of companies set to 📈 increase tech investments in 2024, cloud marketplaces become a place where cost savings,...


Cloud GTM: Incentive Alignment
These insights from Bader Hamdan, a leading voice in tech partnerships, are crucial for your cloud marketplace GTM. 🎯 In a recent course...


Nutanix: Leverage Through Strategic Partners
Diving into Nutanix’s $1.56Bn ARR, it’s striking that a majority of its revenue, 📊 58% is generated by just 3 partners. Distributors...


Cloud Marketplaces: The Next Chapter
Thrilled to share incredible insights 🗽on cloud marketplace strategy from a powerhouse in the world of partnerships and ecosystems, Jay...


Unlocking Cloud Marketplaces: Follow the Money
Why double down on selling via cloud marketplaces? Because EVERY single strategic customer of Microsoft Azure is already 💰 buying on its...


TD Synnex: Beyond Reselling - Cloud Solutions & Ecosystem
When TD SYNNEX , a top IT distributor with incredible $59Bn in annual revenue shifts from reselling to creating solutions 🛠️ that...
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