A frequent question❔ how to create a business case for #partnerships that will get both sides excited and bought-in. I chatted with a friendly AI and here is a slightly edited 📑 How-To guide. But before we jump in, a fellow partnership manager helpfully pointed out that it’s a good idea not only to build a compelling case ✔️ FOR partnerships, but you need to sprinkle it with FOMO too. If your competition is getting active in the space, your CXOs will react (much) faster to

Today Box (BOX) is ~ $1Bn ARR, where ~ 40% of New ARR 🏆 comes in-directly via partners. But let’s look at how they started #partnerships, their key drivers and the evolution of their playbook from the early days. Box is a cloud content management platform - it could be compared with Dropbox, but focused on enterprise with more features and built as an #Api #platform from the early days. Today it has 100K+ customers with 1420 of them paying $100K+. 🤝 Box partners to: Differ

When planning for 2023 or starting in #partnerships, it’s essential to frame in a compelling way 📈 opportunities that your company can gain via partnerships. But how to build a persuasive case? 💬 Check these principles from our workshop with Andrew Beckmann, who led partnerships and BizDev in Expedia Group and Meta and then launched partnership functions from 0 to 1 in Sonder and Hopin. 🗽 Be very clear on what the company's #strategy is. What are we going for? Where are we

Delighted to share Andrew Beckmann’s workshop on #partnerships #strategy, which is a master class and a manifesto at the same time. Andrew has an incredible track record, starting his career in consulting (Bain) and, following MBA, leading partnerships and BizDev in Expedia and Meta. More recently he launched and led partnership functions in Sonder and Hopin. In his workshop: Why are partnerships important as a top strategic #growth lever? What skills and characteristics do p

This new research on Orchestrating Workforce Ecosystems is quite insightful to other functions, such as #partnerships, because principles remain the same. A few years before the pandemic in the consulting project for one of the top UK banks 🎯 we were advising them to implement a hybrid workforce. In addition to permanent employees, we suggested creating a pool of semi-permanent contractors that they can engage consistently and a larger group of vetted gig workers to engage a