Companies that invest more in partnerships, grow revenues ⚡️ 6.7X faster

![How $1bn out of Atlassian's $3bn revenue last year was sourced by 🎯 channel partners [Playbook]](https://static.wixstatic.com/media/00a3b5_18fde0d619304092bfa6613781bc752e~mv2.png/v1/fill/w_232,h_174,fp_0.50_0.50,q_95,enc_auto/00a3b5_18fde0d619304092bfa6613781bc752e~mv2.png)
How $1bn out of Atlassian's $3bn revenue last year was sourced by 🎯 channel partners [Playbook]

Some companies want to be a "platform", because… they just want to be platform 🤔.But how to do it?

Use Flows to faster onboard, train co-sell, integrate with partners using journeys & templates

monday.com partnerships playbook 📑 - how they grow revenue with partners and app marketplace

Salesforce playbook of connecting platform, partner ecosystem and community matter together

Trust is a strategic choice in #partnerships - it could be increased with efforts

Partner onboarding checklist 🚩 to make the process repeatable, simple to follow and shared

⚡️ 80% of software engineering orgs will have #platform teams in less than 5 yrs.

Why High Partner Fit is critical, but not sufficient