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Salesforce's AI CRM Partnership Strategy
As we gear up for Salesforce Dreamforce this week, let’s reflect on how the very company that pioneered the 🗽 AppStore concept is now...


Okta's Edge: Partnerships That Pay Off
Okta's shares soared 🔺20% in just a week, thanks to a better-than-expected Q2 revenue performance. CEO Todd McKinnon emphasizes,...


Cloud Co-Sell: Mastering the Dance
Decoding Co-Sell with Cloud Marketplaces 🛒 Co-sell is a term that is known forever in partnerships, yet its true depth in the context of...


Mastering Cloud Marketplaces & Go-To-Market
Mastering Cloud Marketplaces: The Next-Generation GTM with John Jahnke, co-founder and CEO at Tackle.io I'm delighted to host John Jahnke...


Selecting Partners for Efficient Growth
Even if companies have abundant cash to throw at Sales & Marketing, these efforts are not generating 📉 the same growth as they did 5...


Partnerships Growth: CMO Survey Insights
Here's a fact that both partnership and marketing leaders can’t ignore. Partnerships have become the 📈 fastest-growing channel over the...


API-First Economy Powering Partnerships
As we transition to the API-first economy, API development was ranked as the highest priority for enterprises in 2023. 🤝~25% of APIs are...


$4.7 Trillion Tech Market: AI, Partnerships & Cloud Marketplaces
🎬 E59: Dive into the key trends on the $4.7 Trillion Tech Market - 73% Driven by Partners, with Jay McBain I'm thrilled to welcome back...


The Rise of Alliances: CEOs Top Growth Plan
Newly released research of 1,200 CEOs uncovers significant trends. CEOs are feeling more optimistic, almost half have invested in AI and...


Google Cloud Growth Secrets: Product, AI and Partner-First GTM
Google Cloud just reported an impressive $8Bn in Q2, marking a 28% growth and boosting Alphabet's stock up by 7%. We recently discussed...
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