Unlocking Capital Efficiency with PartnershipsCapital efficiency is now 'non-negotiable' when evaluating the Go-To-Market strategy of enterprise SaaS (post product-market-fit)....
From Selling Alone to Partnering to Win. Emergence of New Category E53 đĄ Take a deep dive into Growth of the Partnership Category and transitioning From Selling Alone to Partnering to Win in our...
A Twist in the Tale: Microsoft's Strategic Partnership with OpenAIIn a twist of partnership strategy, Microsoft has announced đBing as the default search engine in OpenAI's Chat GPT. Remember, it was...
Think of flywheels đĄ and ecosystem in SaaS, not growthRather than focus on growth rates as a proxy for success, Accel, a VC firm that backed Atlassian among others, prompts businesses instead...
Hypergrowth SaaS secrets: Referrals and PartnershipsWhat's driving the #growth of today's top B2B SaaS companies? A recent survey of hypergrowth leaders reveals that đŻ referrals and...
Power of expanding in key accounts in SaaS with partnershipsIn SaaS, #partnerships can be a game-changer to identify high-value leads, accelerate their conversions into key accounts, and drive...
Why channel partnerships can be a lucrative way for startups to get an edge in the marketAndreessen Horowitz: âChannel partnerships can be a lucrative way for startups to get an edge in the market, đ and they can add to...